Posts Tagged ‘western australia’

South West Australian Arts Festival

Wednesday, December 19th, 2018

Every year The City of Mandurah holds a Stretch Arts Festival which showcases art and music in a free event. We were hired to create a highlight video of the weekend of activities. Craig and I enjoy videoing these types of events as you are able to capture people naturally having fun without being aware of the camera.

Throughout the two day festival, participants experience and enjoy performance, dance, music, visual arts, theatre and outdoor activities with events being delivered by renown and upcoming local, Australian and international companies and artists. Check out the video we made showing the highlights of the weekend. Definitely worth a visit if you can make it in 2019.

For more information check out the City of Mandurah website

Best drone of 2018 – Homemade “Cooler Drone”

Wednesday, December 12th, 2018

So Craig is up to his inventions again! This time it is a DIY Drone Cooler, a flying Esky!

 

This is a tongue in cheek video so unfortunately it cannot carry a whole carton of beer and there isn’t really a cooler drone app, but the rest is actually real and it really does fly (I have flown it myself!).

This video has been 6 months in the making. The filming was an huge undertaking shot entirely with just 2 crew (apart from some “Extras” for scenes) – and often only 1 person. We shot it completely out of sight from the public- to keep it under wraps until we could complete the whole video. This meant some tricky locations had to be used. The drone build took about 4 weeks alone, literally Craig’s whole summer break – and then some. We aren’t sure if this is an invention, an artwork or a short film. I guess it is kind of all three? Yes Craig really did throw the bottle(s) at me but I’m kind of used to him doing that now, I feel like it is part of the filming process! Make sure you check out the blooper reel, pretty funny stuff!

 

 It was built using DJI parts, mostly the DJI Phantom 3. More information and build pictures on Craig’s blog

and you can also watch the build video here.

 

So we were lucky enough that this short film was a finalist for Australia’s Funniest Shorts for 2017. It was awesome to hear live reactions from the public.

 

 

 

 

 

 

 

 

Here is a vlog of our adventures attending the live judging in Bunbury.

 

Autism Awareness Day – April 2nd

Wednesday, December 5th, 2018

Of all the work we do and all the videos that we make, this is the most important to Craig and myself.
Our son Nate was diagnosed with Autism Spectrum Disorder when he was 3 years old. He attends a mainstream school with the help of a special needs aide.
The school holds an Awareness Day every year to teach children about the disability and difference.

Through education comes understanding and through understanding comes acceptance.

Wouldn’t it be wonderful if all school’s embraced this?

To find out more check out the Autism Awareness website

Mental Health Awareness Video #GotYourBack campaign

Wednesday, November 28th, 2018

Compass Group Australia wanted to help their employees who are struggling with mental health but haven’t as yet asked for help. Unfortunately there has been suicides with fly in fly out employees in the past. I love the very pro active approach that Compass are taking to help not only their employees but anyone else who gets the opportunity to watch this video.

So over the last few months they flew me to Darwin and Brisbane in Australia to capture these brave employees who were willing to share their stories to help others in this very important video about mental health. These are real stories from real people who want to help you! Remember there is always help out there we have #gotyourback

If you need to seek help please click on this link www.lifeline.org.au

Goliath Fitness Is Not Your Average Gym

Wednesday, November 21st, 2018

Testimonial driven videos are such a great way to get your message across without the hard sell. Explain what you do through your interview, then let the client sing your praises in their own words. Remember people connect with people rather than a faceless voice over. Be honest and real and the audience will connect.

 

Goliath was a great business to work with as they trusted us completely. We suggested they put forth a main promotional video and then 2 or 3 subsequent videos that explained certain parts of their gym that they wanted to promote. This way they ended up with a short, sharp entertaining promotional video that didn’t drag on for 20 minutes explaining everything that didn’t appeal to the general audience. They loved the idea, so we ended up with a main promo video, a mums and bubs targeted video, a video about training and physio and lastly a video targeted around their GoFit Hiit program.

What is it like working with you??? Answer this and increase your conversion rate

Thursday, May 21st, 2015

As a client searching for a newborn photographer, you can be overwhelmed with choice. Beautiful photographs are one thing but how do you know what the experience is like working with them? How will they make you and your baby feel? That is what is great about utilising video you can achieve all of this is just a few seconds and build trust in your client. Make your website stand out, you will be memorable in their mind after they have watched your video. Your conversions from browser to enquiry to sales will dramatically change.

Local photographer Fiona wanted to show her potential clients what it was like working with her while she photographed newborn babies. She wanted the viewer to understand the setting, ambiance and relationship with the couple and how it all contributed to the experience of hiring her. Her photographs speak for themselves but she wanted the viewer to understand that coming to her studio was a wonderful experience for everyone involved.

Contact us today if you would like a quote for a similar video for your business and start building trust with your potential clients immediately.

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Evoke Portfolio Thumbnail Template

Wake up your audience by livening up your training videos!

Monday, May 18th, 2015

Training videos can traditionally be tedious and boring with a monotone voice over that will put you to sleep within minutes. A great way to liven things up is to replace this outdated video style with a role play. It is the same message but delivered with professional actors in a scripted scene. It is an easier format for viewers to retain information and they can see what they are being taught in relevant examples.

In these two video one scenario is played out in two different ways so the viewer can see the difference between doing something the correct way and the incorrect way and how a customer reacts because of this.

The Tourism Council of WA hired us to create these videos in order to train customer service personnel in the tourism industry. “The benefits to the trainers using the videos has been professionalism and the ability to use realistic examples, especially for the visual learners. Feedback from the trainees has been positive” – Julia from the Tourism Council of WA

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Professional Photography Makes A Difference

Sunday, May 17th, 2015

Recently I did a self defense course at a Mixed Martial Arts gym and the course was amazing, I picked up so much fantastic information and skills that I otherwise would have never known. So on my way out I took a brochure with me to encourage others to go. Once I had a look through it and saw the poorly taken photographs which were obviously taken with a camera phone, I thought to myself “If I had’ve seen this brochure before hand, I wouldn’t have gone to this gym.” I felt the photographs did not accurately portray the quality of the course, the professionalism of the instructors and the wealth of knowledge that I got from the experience.

There’s no way around it, first impressions count, so if a potential client comes to your website, or picks up brochure and there are cheap, poorly taken photographs representing your business, straight away an opinion is going to be made. Whether you like it or not the professionalism of the photographs of your business, reflects the professionalism of the business itself.

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Here is a recent photo shoot we did for ESS who provides all the support services for mining camps in the Pilbara. They use the photographs for a variety of promotional materials, website, brochures, newsletters, decals at the camps, framed posters in the head offices. The upfront cost is so minimal compared to the amount of customers the photographs will bring in. Iphones are no match for the experience and know-how of a trained professional.

Contact us today for a quote and make your first impression on your client an accurate one.

How we used facebook video to hit 180,000 views for a client!

Saturday, April 25th, 2015

Quickboats wanted a short 30 second promotional video for their Facebook page to promote the main features of their product.

Making the most of facebook’s auto play feature we suggested an upbeat music montage that would capture people in the first few seconds of play.

The Results!…..

Quickboats video views on facebook

 

 

 

 

Short videos are perfect for social media as they are very shareable.

This video also makes the most of  Facebook video’s autoplay feature as you can still enjoy the clip and watch it all the way through- even with no sound.

With the visual graphics you have absorbed all of the information that the company wanted to convey. They can also use it for trade shows other online video advertising.

By containing compelling high quality visuals, it captures the audience in the first 5 seconds of the video. In order to make a compelling social media video,

-Consider what people will see as they are scrolling in their news feed, when the video auto plays you don’t have long to grab their attention.

-It either has to be a strong, compelling image or a sequence that flows in a logical order and builds curiousity in watching further. Never start with you logo or branding, this is something you should end on after you have the audience’s complete attention.

Contact us today for more information on how to create your own 30 second promotional video.

Instagram Film Competition – a great way to build your following

Monday, March 30th, 2015


Rockingham Shopping Centre created an under 18 Instagram Film competition with the theme ‘This Is Rocky.’ We were hired to help promote the competition, so we came up with the idea to create a series of 6 videos that can help the entrants produce a higher quality product. Have a watch you might pick up on a tip or two!

social media competitions

Behind the scenes filming Craig’s piece to camera

We even helped Rockingham Shopping Centre pick the winners and were there to capture the awards night. What a bunch of talented kids they were. Very proud to be part of this production.