Posts Tagged ‘western australia’

How we used facebook video to hit 180,000 views for a client!

Saturday, April 25th, 2015

Quickboats wanted a short 30 second promotional video for their Facebook page to promote the main features of their product.

Making the most of facebook’s auto play feature we suggested an upbeat music montage that would capture people in the first few seconds of play.

The Results!…..

Quickboats video views on facebook

 

 

 

 

Short videos are perfect for social media as they are very shareable.

This video also makes the most of  Facebook video’s autoplay feature as you can still enjoy the clip and watch it all the way through- even with no sound.

With the visual graphics you have absorbed all of the information that the company wanted to convey. They can also use it for trade shows other online video advertising.

By containing compelling high quality visuals, it captures the audience in the first 5 seconds of the video. In order to make a compelling social media video,

-Consider what people will see as they are scrolling in their news feed, when the video auto plays you don’t have long to grab their attention.

-It either has to be a strong, compelling image or a sequence that flows in a logical order and builds curiousity in watching further. Never start with you logo or branding, this is something you should end on after you have the audience’s complete attention.

Contact us today for more information on how to create your own 30 second promotional video.

Instagram Film Competition – a great way to build your following

Monday, March 30th, 2015


Rockingham Shopping Centre created an under 18 Instagram Film competition with the theme ‘This Is Rocky.’ We were hired to help promote the competition, so we came up with the idea to create a series of 6 videos that can help the entrants produce a higher quality product. Have a watch you might pick up on a tip or two!

social media competitions

Behind the scenes filming Craig’s piece to camera

We even helped Rockingham Shopping Centre pick the winners and were there to capture the awards night. What a bunch of talented kids they were. Very proud to be part of this production.

We win the 2014 Awards!

Monday, March 30th, 2015

Building your brand with video

Midland Gate together with Rockingham Shopping Centre created a short video series promoting their Spring Fashion range available in the centres. They did this as a series of “how to” videos on fashion with Blogger Adelle Cousins from Where the Styled Things Are and “how to” make up videos with Professional Make Up Artist Simone Cohen from SC Artistry. By utilising video they were able to increase their social media presence with the appropriate target market and showcase the fashion that is available in an informative an engaging way that keeps the viewers watching until the end.

social media online video

Behind the scenes in the studio

building brand online presence

Craig was roped in to be a scarf model!

Video helps them build their brand and improves their online presence. With this video series we won the Australian Video Producers Association 2014 awards for Education and Training

2014 award winner video production

2014 Award winner!

 

Check out our latest Showreel!

Friday, January 30th, 2015

It’s so hard to find time to do!

The mechanic’s car is never fixed and our showreel is rarely updated! However I am so happy when we schedule in the time to update it as we have worked on some really fun projects with some really great people. I love our job, I love the people we meet, the stories that we hear, no two jobs are the same. We make some great friends along the way and we love hearing the wonderful feedback about how our video has increased their web traffic and converted more sales. Thank you to all of our past clients and we look forward to all of our new clients for 2015! We hope to hear from you soon 🙂

Out latest showreel was runner up in the 2014 Australian Video Producer’s Association awards.

video production perth

Behind the scenes working on some narrative role play for the Tourism Council

Innovator of the year 2014 Video Production

Sunday, November 30th, 2014

The Innovator of the Year program, organised by the Western Australian government, is to promote and commercialise innovative business solutions and products.

We have been lucky enough to do be part of the amazing program for a few years in a row now and every year we find it more inspiring than the last. We are helping to promote innovation in Western Australia!

The videos are featured as a back story for each of the finalists, these are played just prior to the awards winner announcement and also, as promotional tool online for the finalist after the event is over.
franmarine working
Poster Frame - Microscope in a needle

PR Event Highlight Video – A great way to Advertise

Thursday, October 30th, 2014

Elmar’s Beer and Food Festival

A highlight video of an event is a great way to have social media interaction. It just needs to be fun, upbeat and short in duration. Let your followers know what you are up to. By utilising video it gives the audience an idea of what the event was like and encourages them to attend the next one. A great way to advertise your next event.

Rocking Handmade

PR Event Highlights Video

Nic Westaway from Home and Away

PR Event highlights video

Matt Gresham performing

PR event coverage of ‘Rocking Handmade’ for Rockingham Shopping Centre. There were visits from Matt Gresham, Vida Cain, Stu Orchard, and Nic Westaway from Home and Away, as well as market stalls from all over Rockingham and beyond.

How do you show your strengths without making it sound like a sale’s pitch?

Friday, May 30th, 2014

How do you get a workout at the gym without touching the equipment? Do a 9 hour commercial shoot with a big chunk of that on steadicam. Awesome working with the Genesis Kelmscott team!

Behind the Scenes at Genesis Fitness

Behind the Scenes at Genesis Fitness

How do you show your business’s strengths without making it sound like a sale’s pitch? Get your clients to do it for you! Most people are eager to talk about great customer service or how well they have been looked after. Hire a professional to capture this on video and support it with footage of your business and you have a testimonial driven promotional video! Your client’s words will speak much louder than your own ever could to potential clients. Build trust in minutes and convert to sales within days.

This interview driven promotional video was a finalist in the 2013 Australian Video Producer’s Association Awards in the Corporate video category and we couldn’t be happier. Thanks to Adam from Genesis for being so enthusiastic and accommodating! They even made a video for their Byford centre as well!

We Make Another Viral Short Film – How to Stop Cats Forever

Saturday, February 2nd, 2013

This is the sequel to my viral short film How to Stop Cats Pissing on Your Car – The Best Cat Video Ever! It follows on my struggle and solution to my problem with neigbourhood cats urinating on my car and property.

viral short film

Craig welding together the “device”

Seriously I don’t hate cats, This video was the result of a legitimate ongoing problem we have had with cats in our area. Washing cat urine off our doors and cars was becoming an increasingly time consuming and frustrating part of our weekly routine. Not to mention the many nights lost sleep with cat fights, we have even had property damage.

Basically I thought “bugger it”, why not turn our problem into entertainment? Everyone likes a funny cat video on youtube 😉

viral short film

A scene from the film

So what’s it about?

In the sequel I take the basic concept of the first video and just make it…well…extreme. I don’t want to give too much away, you will just need to watch the video. So far it has been received very well with over 230 000 views. Plus it has just become a finalist for the short film competition Rottofest. The winner will be announced on Sunday 8th September.

viral short film

The device in action on my first test subject (my sister)

viral short film

One of my other “inventions” featured in the video

viral short film

Drive by coffee. Sounds like a great idea (to everyone but the customer)

If you would also see how Kristen and I act behind the scenes watch the blooper reel below.

Follow Me:

If you would like to subscribe to my youtube channel go here and hit the subscribe button. You can also follow me on facebook or twitter or instagram.

I have been dubbed the Aussie MacGuyver so my lovely wife photoshopped this for me. I laugh every time I see it!

viral short film

Aussie MacGyver!

Original Cat Video:

If you are unfamiliar with my original video “How to Stop Cats Pissing on Your Car, The Best Cat Video Ever! I have linked to it below.

Effective Video Marketing with a Direct Piece to Camera

Sunday, December 23rd, 2012

Want to effectively market to your potential clients?

A direct piece to camera is a sure way to speak directly to your potential clients. It helps you connect with the audience as it feels that you are speaking personally to them.

direct piece to camera

Craig filming the piece at the Altitude Real Estate office in Subiaco

Hold a competition

Presenting a competition in the form of a piece to camera is a way to add those potential clients to your newsletter email list. This way you can keep in contact with them on a regular basis. Check out how entrepreneur Paul Tonich from Altitude Real Estate nails his direct to camera video piece whilst promoting a competition.

Contact us if you would love to do something like this for your business.

Australia’s First Disability Flashmob! Event Coverage

Wednesday, December 12th, 2012
Event coverage

The flashmob in full effect!

Event coverage has never been this inspiring or this fun for Craig and I! We were hired by Megaroc Dance Company to film the first ever Disability flashmob in Australia to celebrate Disability Awareness Week.

Craig and I must have looked hilarious wondering around Garden City trying to look incognito with 2 professional cameras while waiting for the flashmob to start. We didn’t want to give it away!

Feel like being inspired? Then you have to watch the video below! There is no way that you can watch it without smiling. You know what I learned today? That everybody CAN dance!

Definition Flashmob:

For those who are unfamiliar, a flashmob is a group of people who assemble suddenly in a public place, do a performance for a brief time, then quickly disperse, often for the purposes of entertainment, satire, and artistic expression.

About Megaroc:

Megaroc was founded by Megan Diggins in 2002. Not long after she started Wheels In Motion disability dancing as part of her company. Conducted by Megan Diggins, the classes are designed for disabled and able-bodied people combined.