Posts Tagged ‘corporate video’

How do you show your strengths without making it sound like a sale’s pitch?

Friday, May 30th, 2014

How do you get a workout at the gym without touching the equipment? Do a 9 hour commercial shoot with a big chunk of that on steadicam. Awesome working with the Genesis Kelmscott team!

Behind the Scenes at Genesis Fitness

Behind the Scenes at Genesis Fitness

How do you show your business’s strengths without making it sound like a sale’s pitch? Get your clients to do it for you! Most people are eager to talk about great customer service or how well they have been looked after. Hire a professional to capture this on video and support it with footage of your business and you have a testimonial driven promotional video! Your client’s words will speak much louder than your own ever could to potential clients. Build trust in minutes and convert to sales within days.

This interview driven promotional video was a finalist in the 2013 Australian Video Producer’s Association Awards in the Corporate video category and we couldn’t be happier. Thanks to Adam from Genesis for being so enthusiastic and accommodating! They even made a video for their Byford centre as well!

Effective Video Marketing with a Direct Piece to Camera

Sunday, December 23rd, 2012

Want to effectively market to your potential clients?

A direct piece to camera is a sure way to speak directly to your potential clients. It helps you connect with the audience as it feels that you are speaking personally to them.

direct piece to camera

Craig filming the piece at the Altitude Real Estate office in Subiaco

Hold a competition

Presenting a competition in the form of a piece to camera is a way to add those potential clients to your newsletter email list. This way you can keep in contact with them on a regular basis. Check out how entrepreneur Paul Tonich from Altitude Real Estate nails his direct to camera video piece whilst promoting a competition.

Contact us if you would love to do something like this for your business.

Do you know how to maintain your car? Host training videos

Monday, October 29th, 2012

host training video How Do I Maintain My Car

Recently we were hired by Evolve Curriculum Development & Training / Department of Education to create a short car maintenance video. This video actually features Craig as the host who not only acted as the presenter but also educator on how to top up the oil in your car right through to changing a tyre.

How a host can help:

Using an engaging host in a training video is a great technique to make the information you wish to impart memorable. They will help the viewer’s attention span remain focused as the host is talking directly to them.

I thought Craig did an amazing job. Who would not benefit from watching this?

host training videos

Craig volunteered to be host in this video

Electronic tablets sure make in car camera monitoring a lot easier now days.

host training videos

Craig doing his piece to camera, while driving, while videoing himself. Who says men can’t do two things at once!

How we had to mount the camera in order to get the in car stuff (upside down!)

host training videos

The camera rigged up to some suction cups, on camera light and a wide angle lens

Hilarious fun fact;

I videoed and edited this segment myself and then a couple of months later, I had to watch it back on my smartphone via youtube when my mum’s car tyre needed changing. I did it solely on watching the video and it was the first time I had ever changed a tyre!

host training videos

Changing my first ever tyre and proudly showing off my dirty hands!

Working with Microsoft in Perth – Partnership Video

Saturday, June 30th, 2012

We recently were asked to produce a video detailing one of Microsoft’s partnership success stories in Perth. The production required close attention to matching the existing visual style and theme of the current videos in the USA. This was to provide clean continuity when the videos went live online and were used within an international conference.

As much we looked, for the entire Microsoft shoot, we did not see one i-pad or i-phone…strange…

From June 22, 2013

“Great job on everything – your support footage was beautiful!
Thank you again for your help with this.”

Sam McJunkin
Touch Worldwide