Posts Tagged ‘training video’

Wake up your audience by livening up your training videos!

Monday, May 18th, 2015

Training videos can traditionally be tedious and boring with a monotone voice over that will put you to sleep within minutes. A great way to liven things up is to replace this outdated video style with a role play. It is the same message but delivered with professional actors in a scripted scene. It is an easier format for viewers to retain information and they can see what they are being taught in relevant examples.

In these two video one scenario is played out in two different ways so the viewer can see the difference between doing something the correct way and the incorrect way and how a customer reacts because of this.

The Tourism Council of WA hired us to create these videos in order to train customer service personnel in the tourism industry. “The benefits to the trainers using the videos has been professionalism and the ability to use realistic examples, especially for the visual learners. Feedback from the trainees has been positive” – Julia from the Tourism Council of WA

video production filming perth

 

 

 

 

 

 

 

 

 

 

behind the scenes video production perth

 

 

 

 

 

 

 

 

 

 

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Instagram Film Competition – a great way to build your following

Monday, March 30th, 2015


Rockingham Shopping Centre created an under 18 Instagram Film competition with the theme ‘This Is Rocky.’ We were hired to help promote the competition, so we came up with the idea to create a series of 6 videos that can help the entrants produce a higher quality product. Have a watch you might pick up on a tip or two!

social media competitions

Behind the scenes filming Craig’s piece to camera

We even helped Rockingham Shopping Centre pick the winners and were there to capture the awards night. What a bunch of talented kids they were. Very proud to be part of this production.

We win the 2014 Awards!

Monday, March 30th, 2015

Building your brand with video

Midland Gate together with Rockingham Shopping Centre created a short video series promoting their Spring Fashion range available in the centres. They did this as a series of “how to” videos on fashion with Blogger Adelle Cousins from Where the Styled Things Are and “how to” make up videos with Professional Make Up Artist Simone Cohen from SC Artistry. By utilising video they were able to increase their social media presence with the appropriate target market and showcase the fashion that is available in an informative an engaging way that keeps the viewers watching until the end.

social media online video

Behind the scenes in the studio

building brand online presence

Craig was roped in to be a scarf model!

Video helps them build their brand and improves their online presence. With this video series we won the Australian Video Producers Association 2014 awards for Education and Training

2014 award winner video production

2014 Award winner!

 

Do you know how to maintain your car? Host training videos

Monday, October 29th, 2012

host training video How Do I Maintain My Car

Recently we were hired by Evolve Curriculum Development & Training / Department of Education to create a short car maintenance video. This video actually features Craig as the host who not only acted as the presenter but also educator on how to top up the oil in your car right through to changing a tyre.

How a host can help:

Using an engaging host in a training video is a great technique to make the information you wish to impart memorable. They will help the viewer’s attention span remain focused as the host is talking directly to them.

I thought Craig did an amazing job. Who would not benefit from watching this?

host training videos

Craig volunteered to be host in this video

Electronic tablets sure make in car camera monitoring a lot easier now days.

host training videos

Craig doing his piece to camera, while driving, while videoing himself. Who says men can’t do two things at once!

How we had to mount the camera in order to get the in car stuff (upside down!)

host training videos

The camera rigged up to some suction cups, on camera light and a wide angle lens

Hilarious fun fact;

I videoed and edited this segment myself and then a couple of months later, I had to watch it back on my smartphone via youtube when my mum’s car tyre needed changing. I did it solely on watching the video and it was the first time I had ever changed a tyre!

host training videos

Changing my first ever tyre and proudly showing off my dirty hands!

Narrative role play training video

Wednesday, October 17th, 2012

Narrative role play in a training video is such a powerful technique that is both engaging and memorable. We were hired by Evolve to produce a scene which was to be acted in two different ways to be used as a training technique.  These two different scenes are meant to show the difference on how the main character “Fazio” can be more assertive in getting her point across to her friend and driving instructor without being rude.

Dave our audio guy finding the edge of frame

Dave our audio guy finding the edge of frame

Director and Audio guy taking 5

Director and Audio guy taking 5

This video was produced in conjunction with other supported material so as a stand alone video it may appear a little obscure. However you can still see how engaging professional actors can be in a training video.

I just love working with such talented Perth actors. They were a dream.

evolve hail

The beauty of shooting outdoors – dealing with the weather!

This hail turned a 3 hour shoot into a 7 hour shoot! It was a terrific day though and it was awesome to meet some great people.