Testimonial driven videos are such a great way to get your message across without the hard sell. Explain what you do through your interview, then let the client sing your praises in their own words. Remember people connect with people rather than a faceless voice over. Be honest and real and the audience will connect.
Goliath was a great business to work with as they trusted us completely. We suggested they put forth a main promotional video and then 2 or 3 subsequent videos that explained certain parts of their gym that they wanted to promote. This way they ended up with a short, sharp entertaining promotional video that didn’t drag on for 20 minutes explaining everything that didn’t appeal to the general audience. They loved the idea, so we ended up with a main promo video, a mums and bubs targeted video, a video about training and physio and lastly a video targeted around their GoFit Hiit program.
As part of the 2016 WA Innovator of the Year Awards, we had the opportunity to film a video showcasing the Segnut — a clever, time-saving alternative to traditional hex nuts.
Meeting the innovators behind this idea was genuinely inspiring. The Segnut solves a widespread problem in heavy industry: seized nuts that normally require cutting with oxy torches. Instead, this nut features a built-in release mechanism that allows it to break apart and fall away using standard tools — no heat, no damage, no delays.
The result? Up to 95% faster removal times and a safer, more efficient process.
Check out the video we created here:
If you’re looking for video production in Perth to showcase your innovation, product, or story, we’d love to help — get in touch with us to discuss your next project.
As a client searching for a newborn photographer, you can be overwhelmed with choice. Beautiful photographs are one thing but how do you know what the experience is like working with them? How will they make you and your baby feel? That is what is great about utilising video you can achieve all of this is just a few seconds and build trust in your client. Make your website stand out, you will be memorable in their mind after they have watched your video. Your conversions from browser to enquiry to sales will dramatically change.
Local photographer Fiona wanted to show her potential clients what it was like working with her while she photographed newborn babies. She wanted the viewer to understand the setting, ambiance and relationship with the couple and how it all contributed to the experience of hiring her. Her photographs speak for themselves but she wanted the viewer to understand that coming to her studio was a wonderful experience for everyone involved.
Contact us today if you would like a quote for a similar video for your business and start building trust with your potential clients immediately.
Training videos can traditionally be tedious and boring with a monotone voice over that will put you to sleep within minutes. A great way to liven things up is to replace this outdated video style with a role play. It is the same message but delivered with professional actors in a scripted scene. It is an easier format for viewers to retain information and they can see what they are being taught in relevant examples.
In these two video one scenario is played out in two different ways so the viewer can see the difference between doing something the correct way and the incorrect way and how a customer reacts because of this.
The Tourism Council of WA hired us to create these videos in order to train customer service personnel in the tourism industry. “The benefits to the trainers using the videos has been professionalism and the ability to use realistic examples, especially for the visual learners. Feedback from the trainees has been positive” – Julia from the Tourism Council of WA
Quickboats wanted a short 30 second promotional video for their Facebook page to promote the main features of their product.
Making the most of facebook’s auto play feature we suggested an upbeat music montage that would capture people in the first few seconds of play.
The Results!…..
Short videos are perfect for social media as they are very shareable.
This video also makes the most of Facebook video’s autoplay feature as you can still enjoy the clip and watch it all the way through- even with no sound.
With the visual graphics you have absorbed all of the information that the company wanted to convey. They can also use it for trade shows other online video advertising.
By containing compelling high quality visuals, it captures the audience in the first 5 seconds of the video. In order to make a compelling social media video,
-Consider what people will see as they are scrolling in their news feed, when the video auto plays you don’t have long to grab their attention.
-It either has to be a strong, compelling image or a sequence that flows in a logical order and builds curiousity in watching further. Never start with you logo or branding, this is something you should end on after you have the audience’s complete attention.
Contact us today for more information on how to create your own 30 second promotional video.
Rockingham Shopping Centre created an under 18 Instagram Film competition with the theme ‘This Is Rocky.’ We were hired to help promote the competition, so we came up with the idea to create a series of 6 videos that can help the entrants produce a higher quality product. Have a watch you might pick up on a tip or two!
Behind the scenes filming Craig’s piece to camera
We even helped Rockingham Shopping Centre pick the winners and were there to capture the awards night. What a bunch of talented kids they were. Very proud to be part of this production.
Midland Gate together with Rockingham Shopping Centre created a short video series promoting their Spring Fashion range available in the centres. They did this as a series of “how to” videos on fashion with Blogger Adelle Cousins from Where the Styled Things Are and “how to” make up videos with Professional Make Up Artist Simone Cohen from SC Artistry. By utilising video they were able to increase their social media presence with the appropriate target market and showcase the fashion that is available in an informative an engaging way that keeps the viewers watching until the end.
Behind the scenes in the studio
Craig was roped in to be a scarf model!
Video helps them build their brand and improves their online presence. With this video series we won the Australian Video Producers Association 2014 awards for Education and Training
The mechanic’s car is never fixed and our showreel is rarely updated! However I am so happy when we schedule in the time to update it as we have worked on some really fun projects with some really great people. I love our job, I love the people we meet, the stories that we hear, no two jobs are the same. We make some great friends along the way and we love hearing the wonderful feedback about how our video has increased their web traffic and converted more sales. Thank you to all of our past clients and we look forward to all of our new clients for 2015! We hope to hear from you soon 🙂
A highlight video of an event is a great way to have social media interaction. It just needs to be fun, upbeat and short in duration. Let your followers know what you are up to. By utilising video it gives the audience an idea of what the event was like and encourages them to attend the next one. A great way to advertise your next event.
How do you get a workout at the gym without touching the equipment? Do a 9 hour commercial shoot with a big chunk of that on steadicam. Awesome working with the Genesis Kelmscott team!
Behind the Scenes at Genesis Fitness
How do you show your business’s strengths without making it sound like a sale’s pitch? Get your clients to do it for you! Most people are eager to talk about great customer service or how well they have been looked after. Hire a professional to capture this on video and support it with footage of your business and you have a testimonial driven promotional video! Your client’s words will speak much louder than your own ever could to potential clients. Build trust in minutes and convert to sales within days.
This interview driven promotional video was a finalist in the 2013 Australian Video Producer’s Association Awards in the Corporate video category and we couldn’t be happier. Thanks to Adam from Genesis for being so enthusiastic and accommodating! They even made a video for their Byford centre as well!
